WELS Commission on Evangelism built off of the success of the 2018 synodwide outreach campaign and designed a new campaign for 2019. Known as C19, the initiative included resources to encourage and equip congregations to invite the unchurched to worship for Christmas 2019. One highlight of the campaign was the social media video that WELS congregations and members could share to highlight worship service dates and times. New in 2019 were resources to offer a Christmas service for those with special needs.