A new Spanish-language website, Academia Cristo (Christ Academy), was launched in 2015. The goal of Academia Cristo is to use videos and audio Bible studies to reach out to non-Christians as well as to train Latin American church members how to share their faith.
In its first three months, videos on academiacristo.com were viewed more than 80,000 times and downloaded more than 30,000 times. Because of social media’s popularity in Latin America, the mission team created a Facebook page to promote Academia Cristo, and more than 10,000 people per day are interacting with the Facebook page. On average, 35 people are receiving live online training from missionaries and national pastors every week.